Stefano Cravero Product Manager, Sella Personal Credit

Stefano Cravero is a Product Manager at Sella Personal Credit, with 25 years of experience in the consumer credit industry. Focused on digital and innovative solutions - including credit cards, credit lines, e-commerce, and Buy Now Pay Later (BNPL) - he leads the full product lifecycle, from ideation through to go-to-market. With a strong background in marketing and product management, he combines strategic vision with a sharp focus on user experience, delivering solutions that address the needs of both customers and merchants. He is particularly passionate about designing seamless and effective onboarding journeys, helping to make financial services more accessible and fully integrated within the digital ecosystem.