Grab some tokens.
Grab a CTO.
Grab a Head of Marketing.
Take a prompt.
And then ask: can we really integrate AI into e-commerce… in real time?
In this talk, we won’t just talk about AI—we’ll build it live.
Starting with the real challenges of e-commerce—ineffective content, underutilized images, incomplete data, and a customer experience that’s still too static—we’ll launch a challenge on stage: to create a working tool, from concept to result.
During the talk, you’ll see how to combine product data, images, tone of voice, and AI models to generate content, improve product pages, enable conversational experiences, and enrich data.
No theory, just building.
Step by step. Prompt by prompt.
Done?